Sustainable Tourism in Nordic Harbour Towns
A 40-page project report and municipal innovation handbook for Nordic Innovation — translating a year of cross-regional research, stakeholder workshops, and live innovation pilots into a clear, navigable publication.
Commissioned through Green Innovation Group on behalf of Nordic Innovation, this report documents a multi-country initiative exploring sustainable tourism across six Nordic harbour towns. The project ran cross-regional workshops, mapped stakeholder networks, and piloted six live innovations addressing congestion, environmental pressure, and collaboration between municipalities and private operators. My role was the full design and layout of the final 40-page publication — translating dense research, interviews, and data into a report that reads clearly for both policy audiences and municipal stakeholders.
The source material was substantial and varied — policy framing, four detailed pilot case studies across six countries, workshop findings, and a seven-point innovation handbook for municipalities. The brief was to give all of this one coherent visual identity: confident enough for an intergovernmental audience, but clear enough that a municipal officer could skim it for practical guidance. A custom radial diagram was also needed to visualise the full stakeholder network behind harbour town tourism — dozens of actors across public, private, and environmental categories, organised into one readable structure.


A custom radial visualisation organising over 40 stakeholder types across four sectors — public, private international, private destination, and local business — built to make a genuinely complex network legible at a glance.




Up-left: project findings spread, full-bleed photography and pull quotes. Up-right: municipal handbook — numbered, scannable guidance for innovation teams.
Down-left: Cruncho pilot project. Down-right: Grin pilot project.
Donkey Republic
Ísafjörður & Hamina
Cruncho
Helsingborg & Åland
GRIN
Aarhus
Viggo
Oslo
Full 40-page editorial layout — cover to close, including all section dividers and pull quotes
Custom stakeholder mapping diagram — radial information design organising 40+ stakeholder types
Typographic & colour system — consistent visual language carried across all sections
Photography selection & treatment — full-bleed imagery across all six featured harbour towns
Municipal handbook section — a numbered, scannable reference closing the report
Funded by Nordic Innovation, the project ran six live innovation pilots across six Nordic countries, in collaboration with municipalities, cultural institutions, and private operators including Stavanger Smart City, Visit Helsingborg, and Dokk1 Aarhus.
Design and layout: Cláudia Noronha, for Green Innovation Group.